Thursday, July 17, 2014

Pimp Your Toast with This Custom Toaster

The Vermont Novelty Toaster Corporation that started off by manufacturing toasters that printed Jesus into the bread, now offer a service that, as the owner says, only is limited by your own creativity.


After having successfully reduced manufacturing cost and acquired the machinery needed, you can buy a custom toaster that will burn your choosen art onto the toast:


The finished products - which retail for $75 apiece - lightly grill bread to a golden brown, save for the image outline which is burnt on at a higher heat to make for a darker hue.


The company's president, Galen Dively says there is no other product like this in the world.


'This is a first in the novelty toaster world,' he told Reuters. 'Before, setup fees and large minimums effectively limited personalized toasters to larger companies, corporations and individuals with deep pockets. We are creating a whole new market; personalized impressions on toast available to all.'



The company, which began by making toasters that printed Jesus into bread in a barn off a dirt road in rural Vermont, had been trying to make this concept an affordable reality for several years.


'We finally acquired the machinery needed to make it happen,' Mr Dively said. 'Gone are the days it cost me $1,500 just to add one new design to our catalog. We are now limited only by our creativity.'


All work is done at the company's warehouse in Vermont, and despite a lack of promotion, the selfie toasters are already selling well, Mr Dively says.


'We immediately got interest and orders,' he revealed. 'The response has been great.'


Via Caitlin Dewey.

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