Wednesday, September 5, 2018

'The View from Touffou' (1981): A Rare Video Presentation of Marketing Techniques by Advertising Giant David Ogily

In this rare 40 minutes long video from 1981, advertising giant David Ogilvy shares some useful marketing techniques and strategies, as well as anecdotes from his private and professional life.


The video is entitled "The View from Touffou" since it was being filmed at Ogilvy's home, a French castle Touffou he bought in 1966, and was aimed toward Ogilvy's staff and clients.


The below version is one of the better ones I found in regards to quality, despite it being hardcoded with a Czech subtitle.